3 Businesses and Organizations that Can Benefit Immensely from an Online Calendar System

Several factors come into play when running a successful business. Efficiency with time is one such aspect critical to an organization’s success. So too is keeping your community, users and/or customers informed of what’s happening in your organization.

For business owners and organization leaders who are looking to conquer these challenges, the solution resides in calendar integration. Regardless of whether the calendar is integrated into your website as a simple agenda on its own page, or a thoroughly complex system that several individuals can access and update, once you embrace the power of this technology, you’ll wonder how you ever managed to run things without one.

Below are just a few types of businesses and organizations that can benefit from an integrated calendar on their website:

1. Schools, Colleges, and Universities

From exams and extracurricular activities to conferences and faculty meetings, it’s no secret that there are a lot of dates to keep track of in the education system, both on the student side and the faculty side. Online calendars present an ideal way to seamlessly organize everything. Here’s how:

  • Students

    - A social calendar system presents an ingenious way for students to keep track of school events, holidays, and exam dates among others. Because a calendar serves as a focal point for all scheduling data involving the school and its students, keeping everyone abreast of future events and critical announcements in a timely manner.

  • Faculty Members

    - Besides students, professors and other members of faculty can use these social calendars to plan their class or department activities, pinning events to specific dates for students to see and in turn, pin them on their own personal calendars.

2. Newspaper and Magazine Publishers

All newspaper and magazine companies rely on the smooth and timely flow of information to stay in business. Although editorial calendars are an old fixture in the newspaper/magazine industry, an integrated calendar system improves upon this, providing community managers of publishing agencies with a host of new tools to take care of their online audience, keeping them updated on the goings-on of the publication.

Because newspapers and magazines rely on advertising money to stay afloat, the strength and structure of an integrated calendar system helps advertisers plan their marketing campaigns more carefully. From helping promote teamwork, ensuring timely dissemination of information, and organizing assets, scheduling systems are a perfect fit with magazine and newspaper companies.

From helping promote teamwork, ensuring timely dissemination of information, and organizing assets, scheduling systems are a perfect fit with magazine and newspaper companies.

3. Sales and Marketing Firms

Like newspaper and magazine companies, sales and marketing agencies depend on timely dissemination of information, including:

  • internal meetings
  • events
  • appointments
  • client meetings

More importantly, an integrated calendar helps force everyone to observe deadlines. A calendar helps in distributing resources in a marketing/sales firm. For example, it helps avoid piling on too much work on copywriters, graphic designers, and other creative teams, which can compromise their creativity, and therefore the quality of their work.

As the old adage goes, “no man is an island.” This is certainly true when it comes to promoting events and keeping a community of users and consumers together. Whether your calendar system is aimed at students, interest groups, or customers, or workers, these people share a common trait: the tendency of people to act in groups. Besides all the benefits mentioned above, an integrated calendar appeals to our sense of wanting to engage in others with similar interests and to be part of a community.